Radio: Introduction to radio

 Introduction to radio: blog tasks


Create a new blogpost called 'Introduction to Radio' on your Media 2 Coursework blog and complete the following tasks:

BBC Sounds

Read this Guardian feature on the launch of BBC Sounds and answer the following questions:

1) Why does the article suggest that ‘on the face of it, BBC Radio is in rude health’?

Because it has half the national market with dozens of stations reaching more than 34 million people a week.

2) According to the article, what percentage of under-35s used the BBC iPlayer catch-up radio app?

Just 3%

3) What is BBC Sounds?

BBC sounds is a new app which people can use to listen to the radio or podcasts ect.

4) How do audiences listen to radio content in the digital age?

In the digital age people listen to the radio content through spotify and apps similar to it

5) What does Jason Phipps suggest is important for radio and podcast content aimed at younger audiences?

He suggests that the stories and radios created must have a personal experience to them so that they are relatable.

6) Why does the BBC need to stay relevant?

Because recently they were banned from making podcasts meaning they have to make up for lost time.

Now read this review of the BBC Sounds app.

7) What content does the BBC Sounds app offer?

It offers radio, podcasts, talks ect.

8) How does it link to BBC Radio?

It links to things that you can find on BBC radio such as podcast and other features.

9) What are the criticisms of the BBC Sounds app?

The programme information is tricky to access and there is not enough content.

10) Two new podcasts were launched alongside the BBC Sounds app. What are they and why might they appeal to younger audiences?

End of days features horror elements which could be amusing to young audiences and the No Sleep Podcast as it also contains horror elements and allows audiences to input information/stories.

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